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Mindful : To be conscious or aware of something.

Com•mu•ni•ty : People gathering for a common purpose.

Rev•o•lu•tion : A forcible change in favor of a new system.

A Platform that requires action : WE are the CHANGE

A Mindful Library of Conscious Consumption

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Rich Roll: Peace, Plants, and Performance

WHO >

  1. Vegan ultra-endurance athlete and full-time wellness & plant-based nutrition advocate

  2. Best-selling author

  3. Inspiration to people worldwide as a transformative example of courageous and healthy living

EXPLORE + CONNECT: ‍Visit Rich's website>



Rich Roll


"Transform your life, and unleash your best self."


Rich's contribution to the VIBEUP vision:


  • advocate and pioneer in multidimensional wellness conversations

  • brings powerfully poignant voices to the table for the benefit of all listening

  • at the forefront of next generation movements in food and movement



“Resilience. It’s elasticity. The the ability to bounce back. Recover quickly from setbacks and continuously move forward. We all face difficulties, obstacles, and hardship. It’s an inescapable part of the human condition. But the ability to navigate treachery with equanimity and non-attachment – the essence of resiliency – is an underrated superpower, opening the door to new possibilities and untapped potential.”



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